Privacy Policy

Little Roots Pediatric Dentistry — Privacy Policy 1311 Kimber Ln, Evansville, IN 47715 (812) 477-3393 | littlerootsds.com Effective Date: June 9, 2026

Notice Regarding HIPAA & Protected Health Information

This Privacy Policy governs information collected through our website only. The collection, use, and disclosure of your child's protected health information (PHI) as a dental patient is governed separately by our HIPAA Notice of Privacy Practices, as required by federal law. Our HIPAA Notice of Privacy Practices describes how your child's medical and dental records may be used and disclosed, your rights regarding protected health information, and our legal duties with respect to that information. It is provided to you at your child's first visit and is available upon request at our office. For questions about patient records or PHI, please contact us directly at (812) 477-3393.


Overview

At Little Roots Pediatric Dentistry, we are committed to protecting the privacy of the families and children we serve. This Privacy Policy describes how we collect, use, and protect information gathered through our website (littlerootsds.com). By using our website, you agree to the practices described in this policy.


Information We Collect

When you visit or interact with our website, we may collect the following:

Personal information: Your name, your child's name, email address, phone number, and any other information you provide when you contact us or fill out forms on our website. This information is collected from parents and legal guardians on behalf of their children.

Usage data: Information about how you access and use our website, including your IP address, browser type, operating system, pages visited, and time spent on pages.

SMS messaging data: If you opt in to receive SMS messages, we will collect your mobile phone number and message content for the purpose of appointment reminders and dental care communications.


How We Use Your Information

We use the information we collect to:

Respond to your inquiries and manage dental appointment requests for your child. Communicate with parents and guardians regarding appointments, reminders, and relevant communications via SMS and email. Improve our website and services based on usage patterns and feedback. Comply with legal obligations and protect our rights.

We do not sell, rent, or share your personal information with third parties for marketing purposes.


Children's Privacy (COPPA)

Little Roots Pediatric Dentistry is a pediatric dental practice and our website is directed to parents and legal guardians, not to children. We do not knowingly collect personal information directly from children under the age of 13 through our website. All information submitted through our website is collected from and directed to parents or legal guardians acting on behalf of their children, in accordance with the Children's Online Privacy Protection Act (COPPA).

If you believe your child has submitted personal information directly through our website without your knowledge or consent, please contact us immediately at (812) 477-3393 and we will delete that information promptly.


SMS Messaging

By providing your mobile phone number and opting in, you consent to receive SMS messages from Little Roots Pediatric Dentistry related to your child's dental care, appointment reminders, and other relevant communications.

Opting out: Reply STOP to any message to unsubscribe at any time. Help: Reply HELP for assistance or contact us at (812) 477-3393. Message frequency: Varies based on your child's appointments and your interactions with us. Rates: Message and data rates may apply depending on your carrier and plan. Consent is not required as a condition of receiving any services.


Disclosure of Your Information

We do not sell or rent your personal information. We may share your information only with:

Service providers who assist us in operating our website and delivering communications, under confidentiality obligations. Legal or regulatory authorities when required by law or to protect the rights, property, or safety of our patients, families, staff, or others.


Third-Party Links

Our website may contain links to third-party websites for your convenience. We have no control over the content or privacy practices of those sites and are not responsible for any loss or damage arising from your use of them. We encourage you to review the privacy policy of every site you visit.


Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.


Your Rights

Depending on your location, you may have the following rights regarding your personal information collected through this website:

The right to access your personal information. The right to request correction of inaccurate information. The right to request deletion of your personal information. The right to opt out of SMS or email communications at any time.

To exercise these rights, please contact us at (812) 477-3393. For rights related to your child's patient health information, please refer to our HIPAA Notice of Privacy Practices.


Changes to This Policy

We may update this Privacy Policy from time to time. The "Effective Date" at the top of this page will reflect the most recent revision. Your continued use of our website after any update constitutes acceptance of the revised policy. We encourage you to review this page periodically.


Contact Us

If you have questions or concerns about this Privacy Policy, please contact us:

Little Roots Pediatric Dentistry 1311 Kimber Ln Evansville, IN 47715 (812) 477-3393 littlerootsds.com

Thank you for choosing Little Roots Pediatric Dentistry. Your family's trust is important to us, and we are committed to protecting your privacy.